Elena is a business strategist, connector and storyteller. An expert in marketing communications, she has more than 18 years of experience creating strategic programs that build customer awareness, strengthen brand loyalty and drive revenue.

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Elena is passionate about helping brands discover their competitive edge and navigate the opportunities that come from having a clear brand and communication strategy.

 

When she isn't helping companies to scale, Elena mentors budding entrepreneurs via York University's Y-Space Accelerator and raises awareness and funds for mental health & addiction services in York Region and the Toronto area. 

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